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The Best of Blog On Win

Last weekend I, along with many of my blogging friends, attended Blog On Win; a blogging conference in Winchester. Luckily for me, Winchester is 30 minutes down the road, which was great.  Blog On is the baby of Laura, who has organised these conferences in three different cities/towns, with the flagship being Blog On Mosi, in Manchester.

the best of blog on win

A couple of things make Blog On conferences unique.  Firstly, they are really cheap to attend, with the tickets around £35 and secondly, you will get the biggest goody bag you will probably ever see.

kate and I

with the lovely Katy

Like most, if not all, conferences brands also attended Blog On, so there was the opportunity to make new contacts and most of us took something away to review.  The raffle and tombola raised around £400 for a local charity; a great bonus to the day.

em and I

with the scrummy Em

So onto the sessions, after the opening talk about social media, we could either attend a You Tube session or a photography work shop with Annie from Mammasaurus, which I opted for.

Annie’s session was fab and here are her top tips to defining your photography style;

 

  • The pictures on your blog should speak to people instantly and tell them what your blog is about.

 

    • Annie mentioned 3 bloggers who she felt had a distinct photographic style; that she would know a photo was theirs. Em, Kerri-Ann and Lucy. Their photos have a common theme running through them, which is their photography style.

 

    • Your IG photos can be as important as your blog photos and have the same style.

 

    • Look at your IG feed. Is it consistent? Or does it look like loads of people have been posting photos?

 

    • Think about 5 things your want your blog to reflect and write them down.

 

    • The Golden Triangle to developing your style – Practice/ Stalk / Edit

 

    • PRACTICE: Take loads of photos. The only real way to learn what you like and don’t like it to practice.

 

      • STALK: Set up a secret Pinterest board and pin to it all the photos you like and why you like them.  Then look at all of these pictures and write a list of why you love them.  Cross off all the points that are not possible for you to achieve. e.g do they use lots of props, can you afford lots of props? If not cross it off.  Then what you are left with is your photography style, the style you want to emulate.

 

      • EDIT: Your blog photography is an investment.  Annie advises investing in Lightroom, this edits and organises your pictures.  Lightroom is around £8.50 per month.

 

      • Watermarks.  If you watermark to stop people stealing your pictures then stop doing it.  There are so many professional free images that people aren’t going to steal yours.  You may also watermark from a brand continuity perspective and that is fine if the watermark is unobtrusive.  Semi opaque is best.

 

      • Worth baring in mind that most big hitting pinterest bloggers do not pin images that have text on them or are watermarked.

 

Annie has put full notes on her blog

sweets

Steph and I

with the beaut Steph


Then it was time to choose again and I picked Bloggers and brands.  A panel session with Tanya (Mummy Barrow), Laura (Blog On) and the PR Director of Exposure PR.  The main points from the session were;

 

      • Keep each page of your blog as the same value.  To make it fair to brands.

 

      • You can always pitch in response to a press release, if it is something that interests you.

 

      • Some agencies, Exposure included, rank bloggers and score them on various factors.

 

      • Think about the bigger picture, you might be reviewing something small now, but could it lead to bigger things? Or have you had larger things previously.  Maybe think about what you have gained over a year from a certain brand/agency.

 


There’s no such thing as a stupid question session – Laura (Blog On)

 

      • Page Rank has gone and Domain Authority will be on the way out soon.  Now Trust Flow and Citation Flow are being considered important.

 

      • Buy your domain name for 5 or 10 years as that will tell interest bots that you are serious and intend to stick around. Therefore they will trust you more.

 

      • Use Majestic Chrome Plugin to show the Trust Flow/Citation score etc.

 

      • Being a Limited company and employing yourself has many benefits.

 

      • Disclosure: If you had full editorial control over what you write (i.e. the company don’t tell you to write certain things) then you don’t need to disclose on the bottom of the post (You still need a disclosure policy on your blog stating that some links are paid for etc).

The closing keynote session was from the utterly awesome Scummy Mummies.  I had never heard of these ladies before, but wow, do they put on a show?!  It was fabulous and their comedy performance had everyone laughing and confessing to dark scummy mummy secrets.  After a lot of confessing, Annie was crowned as Queen of the Scummy Mummies! As you can see much to her delight!

Crowning

Annie ‘Queen of Scummy Mummies’ being crowned by The Scummy Mummies

Then it was time to head home, weighed down by all the goody bags!  Here are most of the things I brought home.

 goody bag

The goody bag!

If you fancy seeing what Blog On is all about, the next conference is Blog On Mosi in Manchester on 1st May 2016.

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Showing 33 comments
  • Toni
    Reply

    I’ve been thinking about going to Blog On so I’m definitely going to have to get booked on the Manchester one seeing as I’m less than 10 miles away 🙂

  • Potty Mouthed Mummy
    Reply

    Fab round up lovely. Was a really great conference, will write up some notes when I’m back off holiday I think. Lovely to see you x

  • Ana De- Jesus
    Reply

    Great post it is so important to remain consistent with your photography style. My photos are usually distinctive: light, artistic and often high fashion all elements of how I express my creativity.

  • Kellie Kearney
    Reply

    These are great tips. I’m not consistent over on IG so will defo follow some of those pointers.
    There’s so many great blog events in the UK, wish we had more here in Ireland 🙁

  • Jenna
    Reply

    Thanks for sharing what you learned.

    I heard such good things about Blog On. I’d love to go to one sometime but Manchester is way too far for me. 🙁

    xx

  • Leanne Cornelius
    Reply

    Woah, what a goody bag!
    Thanks for sharing the tips, it sounds like a great event and definitely something I would consider attending in the future.

  • Linda
    Reply

    Wow what a fab goodie bag! Those photography tips are really good. been spending time re-doing our main pictures for those same reasons. Thanks for sharing what you learnt

  • Katy
    Reply

    Was brilliant wasn’t it? I’d happily just go to all of them!! x

  • Amanda
    Reply

    As always another thorough post.x I always love reading your posts as you always share such insightful information. I wish in Ireland they had more blogger events, they are few and far between but hopefully they will cotton on. Really great tips especially about IG I am only learning to use it right now 😀

  • Becky, Cuddle Fairy
    Reply

    WOW so much amazing information. I took notes reading your post. Thank you for sharing! I’m confused on the disclosure – I don’t want to break any rules but it’s all a bit fuzzy as to what needs to be said. What an AMAZING goodie bag! I bet baby is delighted with her lovely new dollies! x

  • Emma
    Reply

    Great post Aby, I just searched for that plugin though but can’t find it I will have to search tomorrow.

  • Anna Fraser
    Reply

    Wow what a fab post. Thank you so much for sharing all of that, I have defiantly learnt a few things in reading this! Anna x

  • Ickle Pickle
    Reply

    Looks like a fab day, I’m so sorry I couldn’t make it as I was poorly. I love blog conferences. Kaz x

  • Random Musings
    Reply

    This sounds like a great event. I would love to go to a blogger event and Manchester is a lot closer to me than London, so I just might make that one my first 🙂 Thanks for hosting #TheList
    Debbie

  • Leandra
    Reply

    Great tips, I really need to get myself on a blogging event, I know I’d learn so much just don’t feel quite ready but blog on sounds just perfect. Thanks for hosting #thelist x

  • Mummy Tries
    Reply

    Sounds like another fab blogging day out honey! Great tips too as always 🙂 Love your posts. Have a lovely weekend xx

  • Apparently Awkward
    Reply

    Love these round up posts of conferences because they provide such useful tips – especially digging the ones about the photography!

  • Mummy Fever
    Reply

    Great tips! You need truck for the goodies by the looks! #TheList

  • Erin
    Reply

    I love BlogOn! I’m already looking forward to the next Manchester conference in May! Good to know about Trust & Citation flow – they are both new to me! #TheList

  • Lucy at occupation:(m)other
    Reply

    I’m so close to Winchester!! Shame I missed this but will watch out for future ones and your round up is so good, interesting tips – thanks!

  • New Mummy Blog
    Reply

    It sounds like a really good day, lots to learn and a fab goodie bag (that looks amazing). Thanks for sharing it, I’ll definitely see if I can go to one next year #thelist

  • Mrs Tubbs
    Reply

    Sounds like such a good conference, thank you for the round-up. #thelist

  • Louise (Little Hearts, Big Love)
    Reply

    Lots of great tips there Aby, thank you for sharing them. I didn’t realise that you didn’t have to disclose on the post if you had full editorial control – that’s useful to know. That goody bag looks amazing! 🙂

  • Michelle Murray
    Reply

    Unfortunately I haven’t been to any blogging events or conferences yet and I’m in my 2nd year of blogging. It is on my to do list though as they look amazing

  • Helen - Mess Stress and Fancy Dress
    Reply

    You always have a way of making me want to do stuff. I have booked tickets for BritMums and cant wait to go to my first blogging event. I ‘m really looking forward to gettng some good advice from people who blog successfully. I always look to your blog for help, you give good short sharp help. xx

  • Mim
    Reply

    Lovely tips, I wish I could have gone too! I can’t find the majestic chrome plugin – might it be known by something else? Mim x

  • Mudpie Fridays
    Reply

    I am still trying togged over the size of the goodie bags. Blog on is the second conference I have attended and will definitely be looking out for others. Although early Summer next year is probably out for me, maybe I’ll get to the one after. Thanks for hosting #TheList xx

  • Nikki Frank-Hamilton
    Reply

    I wish I lived 30 minutes away, it sounds like a great conference! And so much fun. I love what they had to say about Instagram and Pinterest. But I have a few questions, the people that don’t put text on their Pinterest Images, I would love to see what their images look like. Are they professionally done? Is that why they are repinned so many times? And I watermark the images I take, more from a branding stance. I don’t think anyone will want to steal my images, so I think I’ll continue til I get good enough with my photography skills. I love the recap and thanks for sharing what you learned. I’m glad you enjoyed it!!! Oh, and keep each page the same value. What does that mean? How do you control the value each page has and how do you know? Curious minds want to know! Thanks

    • You Baby Me Mummy
      Reply

      Hi they said that their images are self explanatory so they don’t label them and I guess it looks more pleasing if you have a fashion shot for example. I think quite a few types of posts need the explanation though that text gives. Regarding the value of a page, you set that value. So if you sell a guest post for 100 quid then it’s not really fair to accept a review for an item that costs 10 quid. So decide what you think each page is worth and try to keep it consistent so all brands are treated the same. Although personally I do have some variations but I appreciate the sentiment x

      • Nikki Frank-Hamilton
        Reply

        Aby, thanks so much, that makes sense, I was worried that I had no idea what “value” was, thought I’d better get the scoop from you! Thanks for always sharing what you learn, I really appreciate it!! xx

        • You Baby Me Mummy
          Reply

          My pleasure xx

  • Gemma
    Reply

    Wow it looks like you had soooo much fun! And double wow at the goody bag!! That is amazing!

    #TheList

    Gemma xx

  • Su {Ethan & Evelyn}
    Reply

    Thank you very much for the memo. There are so many good points here that I can definitely learn from. & Wow! The goodie bag is so awesome! 🙂

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