10 mistakes bloggers are making right now

10 Mistakes Bloggers Are Making Right Now When you start blogging there’s no test you must pass before you publish your first post. Consequently the learning curve is pretty steep! I learn things every single day and also spot things that other could be doing better. We all have our own little bug-bears don’t we?! So in the spirit of …

How to create cornerstone content

What is cornerstone content?   It’s what people need to know to make the best use of your blog and the information you provide. Think of it as the essential, indispensable foundation upon which your blog has been built. Why do you need cornerstone content?   Cornerstone content is will typically be super relevant to your audience and so they will …